An active online presence is one of the most important things you can do to manage your online reputation. The more often your name comes up in positive results, the less light is shone on negative information floating around the Web about you or your business.
For instance, there are only so many spots available on the first two pages of Google’s (or any other search engine for that matter) search results. If those two pages are filled with information you generated, then you have nothing to worry about from information generated elsewhere. Especially since few people go beyond the first two pages of search engine results. These three content tips will help you control the narrative about your name or your business and build the positive online presence everyone wants.
- Start a Blog and Post Frequently
It takes a lot of work to get a blog started and keep it filled with quality content. The more often you post, the better it is for the purpose of building a better online presence. Fortunately, there are online reputation management services that can help you with everything you need to build your blog and keep it filled with quality material your readers are sure to find informative and educational. This means you get the results of building your own blog for a fraction of the time and effort.
- Share Everything Via Social Media
If you’re really concerned about your online reputation score, social media can help you build a higher profile quickly. Of course, you’ll need to make sure to avoid controversial topics and keep things positive and upbeat. Share your favorite uplifting messages on social media, link to every new blog post, and share the blogs of others that you find informative and inspirational. Don’t forget to read the comments and join the conversations to raise your score even higher.
- Create Guest Posts on Other High Profile Blogs
Spread your message even further and build your reputation off the labor of others by contributing to other high-profile blogs in fields that are adjacent to your business or industry. When your name and message appear in association with other blogs and linking back to your own blog or website it appears as if these other websites are giving approval to yours. This, in essence, helps to increase your online reputation score. Plus, it is more positive information proliferating on the Internet about you and your business.
How to Push Down Negative Results on Google?
Want to know the secret sauce when it comes to how to push down negative results on Google? It’s simple. Really. Make sure the good information on Google outnumbers the negative information by far. The more positive information, blog posts, and good social media messages you generate, the less likely it is that the negative information will rise to the top of the Google search engine results.
Are you ready to take back control of your online reputation and boost your score even more? Let Net Reputation help you build a better online presence for yourself and your business with outstanding content! Contact us today to begin.